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Due to continuing growth we are looking for a CRM Manager who will help shape our customer retention strategy. This is a Managerial position with responsibility for a team of four and a reporting line to the Operations Director.
The successful applicant will have significant experience of CRM platforms and strategy. Specifically, they will utilise their knowledge of creative design and data segmentation to build automated lifecycles including cross sell and up sell campaigns.
Reporting forms a big part of daily duties and the successful candidate will possess a deep understanding of retention KPIs and the underlying trends which influence results. They will utilise this insight to proactively take decisions which further optimise campaigns and performance.
As head of a department the CRM Manager will also ensure that all their team is producing work of a good quality. They will develop, coach and support their employees offering an experienced soundboard to share ideas and innovations.